When Danbury Mayor Mark Bougton announced his first steps towards running for governor, he mentioned public financing.
Boughton explained the process, and said the process alone helps a candidate decide whether or not to go forward in the race.
Boughton needs 2,500 people to give $100 each, or 5,000 people to give $50, or other multiples, to prove he can raise $250,000. That will allow him to qualify for another $1 million in public funds for the primary election, and if he succeeds, another $6 million for the general election.
"It sounds easy, but it's really, really difficult," Boughton said.
Boughton is counting on his skills in social media for a boost.